I founded Pavlok’s with a clear vision: to create cosmetics that are high-quality, clean and gentle – not only to nature, but above all to our skin. Cosmetics that are created in collaboration with experts, are based on a solid foundation of knowledge and connect functionality, quality, aesthetics and innovation. But above all, one that I can rely on – without worrying about allergies, impurities or chemicals.

Why Pavlok's?

The brand bears my last name because it reflects the family legacy and values.

I drew inspiration from my childhood. I was always surrounded by women who introduced me to the world of cosmetics, and this world of beauty still connects us to this day. When we were little, my sisters and I often went to our great-grandmother's in the mountains. We spent time in her meadow full of herbs, from which we mixed various mixtures - and it was there, among the meadows and forests, that this idea and passion for creation arose.

But I also found inspiration in my surroundings – in friends and acquaintances who often couldn't use regular cosmetics due to allergies and sensitive skin. How many times did they buy a product that didn't suit them and ended up causing them irritation. This made me think about cosmetics differently. To create one that would be accessible to everyone – without restrictions and compromises.

Pavlok's is a community.

I see it as a connection and cohesion, a space for all who share the same values ​​and support each other. I hope that each of our products will be a reminder to you that beauty lies in simplicity, honesty and conscious care - both for yourself and the world around us.

That's why I see each product as a handwritten letter - personal, thoughtful, and created with love for detail.

Thank you for being part of Pavlok's beauty.

Klara